One of the highlights of the 2010 Games Based Learning Conference for me was Matt Mason. Matt is the author of the book “The Pirate Dilemma”.
The Pirate Dilemma is the first book in the history of the world to hit the number one spot on Amazon’s economics/free enterprise bestseller list, and the rap bestseller list, at the same time. It has since been published in ten countries and Matt was recently voted ‘Pirate of the Year’ by BusinessWeek.
Matt explained to the audience there are three rules of a really effective pirate:
- Look for gaps outside the market;
- Create a vehicle; and
- Harness the power of the audience.
I’m not going to say anything else – watch Matts presentation it’s fabulous! You can also download a free electronic copy of his book from his website or you can choose to pay for it (its up to you!).